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Updated on
➡️
December 4, 2025

How we Changed a Luxury Travel Brand’s Lead Quality Without Increasing their Budget

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From unqualified leads to High-Ticket buyers, with the same Ad spend.

Here’s how we changed a luxury travel brand’s lead quality without increasing their budget.

We worked with a premium travel agency selling high-end, once-in-a-lifetime tours to Australia.

On paper, the lead volume looked great.

In reality, 80% of inquiries were budget travelers the sales team couldn’t use.

Here’s how we fixed it:

✅ Used Dolnai’s N-Gram Analysis to eliminate cheap-intent queries

✅ Rewrote RSAs with luxury-focused messaging using Enhance RSA

✅ Removed competitor overlap with low-budget brands (Trivago, Atrapalo, etc.)

✅ Cleaned PMax signals using Dolnai’s real traffic-quality insights

The results they got:

  • Lead quality skyrocketed.
  • Unqualified leads dropped by 65%.
  • Competitor overlap fell by ~65%.

The brand now attracts affluent travellers ready to book premium tours.

👉You just need cleaner intent, stronger signals, and ad copy engineered for the right buyers.

Updated on_
December 4, 2025
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