Stop guessing which prompts to monitor in AI search.
Prompt Planner by Dolnai helps brands and agencies identify the most valuable AI prompts to track, prioritize and optimize for — combining generative AI with real search-market signals.
Your customers no longer search with keywords alone.
They ask AI assistants complete questions. And those questions reveal needs, objections, comparisons and buying intent that traditional keyword tools were not designed to capture.
You need to track the prompts that matter.
Keyword research tells you what people type.
- ✕Search volume, CPC and keyword variations.
- ✕Limited understanding of conversational intent.
- ✕No clear view of which AI questions your brand should monitor.
- ✕Prompt tracking often starts with intuition or random AI generation.
Prompt planning reveals what people ask.
- ✓Questions, not just keywords. Understand how users express complex needs.
- ✓Market-backed prompts. Connect AI questions to real demand signals.
- ✓Tracking priorities. Know which prompts matter most for your business.
- ✓Competitive visibility. See where competitors may appear before you do.
From keyword planning to prompt planning.
Prompt Planner builds a structured map of the prompts your audience may use in ChatGPT, Gemini, Perplexity, Claude and other AI-answer engines — then recommends what to track first.
Understand your business
Prompt Planner starts with your products, market, audience, competitors, language and strategic concepts to avoid generic prompt lists.
Connect with market demand
The system uses real search-market signals to identify what people are already looking for before transforming those needs into trackable prompts.
Prioritize what to track
Prompts are scored by market demand, commercial intent, business fit, competitive value and proximity to decision-making moments.
A clear list of prompts worth tracking.
Instead of receiving hundreds of generic ideas, you get a prioritized system: prompts grouped by intent, connected to market demand and ready to monitor across AI engines.
- ✓Prompt clusters: recommendation, comparison, problem-solution, alternatives, buying intent.
- ✓Priority score: focus on the questions most likely to matter commercially.
- ✓Market evidence: prompts enriched with real search signals and related demand.
- ✓Tracking plan: know what to monitor weekly or monthly.
What you can do with Prompt Planner.
Use Prompt Planner to build your AI visibility strategy, improve content decisions, monitor competitors and understand how your market thinks.
Find prompts by intent
Discover questions that indicate someone is comparing solutions, evaluating providers or looking for tools like yours.
Track competitor visibility
Identify prompts where your competitors may be recommended by AI assistants and understand the arguments used in those answers.
Build a content roadmap
Turn strategic prompts into pages, articles, FAQs, comparison assets, videos and sales enablement materials.
Measure AI-search opportunity
Prioritize prompts by business relevance, market signals, funnel stage and the likelihood of influencing a buying decision.
Discover the prompts that engage with your market.
Most brands know they need to understand their presence in AI answers. But they do not know which prompts to monitor, which questions have value or which topics influence commercial decisions.
Everything you need to plan AI-search tracking.
A structured workflow designed to help marketing teams, agencies and SaaS companies move from unknown AI visibility to measurable prompt intelligence.
Semantic universe generation
Expand your core business concepts into realistic user questions, topics and intent clusters.
Search-market signals
Use real demand indicators to avoid tracking prompts that sound interesting but have little market relevance.
Prompt prioritization
Score prompts by relevance, commercial value, competitiveness, content opportunity and tracking priority.
Competitor prompt mapping
Discover where competitors are likely to be mentioned, compared or recommended by AI engines.
Content opportunity engine
Transform high-value prompts into landing pages, blog posts, FAQs, comparison pages and sales assets.
Tracking-ready exports
Export recommended prompts to create recurring monitoring workflows across ChatGPT, Gemini, Perplexity and other AI tools.
Plans for every stage of your AI journey.
Choose the tier that best fits your tracking and optimization needs.
Explorer
For individuals starting with AI visibility.
Everything included:
- ✓5 Prompt Missions
- ✓Advanced intent clustering
- ✓Weekly tracking & competitor mapping
- ✓API access & custom integrations
- ✓Dedicated support
Common questions about Prompt Planner.
Does Prompt Planner track prompts?
No, Prompt Planner is not a prompt-tracking tool. Our tool helps you identify the most relevant prompts related to your product, service or topic in general.
What will I get from this tool?
Prompt Planner offers you an intelligent market analysis that identifies hundreds of prompts relevant to your business and prioritizes them based on intent, demand, competitive relevance and advertising opportunity. What we call Prompt Mission.
Who should use it?
Marketing teams, SaaS companies, agencies, e-commerce brands and any business that wants to understand how AI-answer engines may influence discovery, comparison and buying decisions.
How much does the tool cost?
Prompt Planner offers different pricing plans based on the number of Prompt Missions you need, starting at 5. Check out all the pricing plans in the Pricing section on this page.
Start tracking the questions that could shape your next customers’ decisions.
Prompt Planner helps you discover the AI prompts your business should monitor, prioritize and optimize for — before your competitors own the conversation.
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